And then I grew older. In my preteens, I began to notice ads in malls. Celebrities also advertised products, and celebrities were everywhere. For example, I stepped into Markville Mall; and a salesperson from ProActiv would automatically start to tell me how using ProActiv made pimples disappear and introduced clear skin. She was advertising a myth – according to her, her product would give me that “eternal clear skin” beauty. Plenty of advertisers go on to add how the product will change my life.